Within its premium segment, Spotify also increased prices across some of the plans in its more mature markets, which helped increase its average revenue per premium user by 3% year over year.īut perhaps the most exciting segment of the business was the ad-supported side. Thanks in part to this strong user growth, total revenue jumped 24% versus the same period a year prior and came in above the company's own guidance range. By adding 25 million MAUs during the quarter, Spotify reached a total of 406 million - 18% more than a year ago. Led by strong adoption in international markets like India and Indonesia, Spotify added more total monthly active users (MAUs) than any other quarter in its history.
In the middle of all of this news, Spotify also reported its fourth-quarter earnings on Feb. And in fact, according to data from Sensor Tower, Spotify has been experiencing some of its strongest daily download activity in recent days. In Spotify's latest quarterly conference call, CEO Daniel Ek said that the company's guidance for user growth isn't reflecting any churn from the Joe Rogan situation. Yet, amid each of those boycotts, Spotify saw little to no change in its subscriber growth. Nevertheless, this boycott seems to have many investors worried that Spotify could lose subscribers.īut so far the numbers don't seem to bear that out. Bob Dylan, Taylor Swift, Jay Z, and Coldplay each tout more monthly listeners than Neil Young and have all temporarily pulled their content from Spotify at one point or another. It's worth noting that Spotify has been dealing with artist boycotts for the majority of its existence. Following the news, two other artists followed suit and removed their content, citing the same reasons as Neil Young. Last month, popular artist Neil Young requested in a since-deleted letter to his record label that all his music be removed from Spotify's platform due to the company "spreading fake information about vaccines." This letter was particularly provoked by several controversial episodes from the world's most popular podcaster Joe Rogan, who is exclusive to Spotify.
Recent headlinesĪs many people have probably heard, Spotify has been in the news a lot lately.
0 kommentar(er)
